Marketing Manager
Credence Co., LtdConsumer Product, Trading/Import/Export
Today
Full Time
5 - 10 Year
Bangkok and its Vicinity
Bachelor's Degree or Higher
50,000 - 80,000 baht/month
Job Description:
The Marketing Manager plays a pivotal role in leading the marketing department, overseeing all marketing activities from market research and strategy development to execution and performance analysis. This individual is responsible for defining marketing goals, developing comprehensive marketing plans, and managing the marketing budget. The Marketing Manager ensures that all marketing efforts are aligned with the organization's business objectives and brand identity, driving growth and enhancing market presence.
Scope of Work (SOW):
- Define market analysis objectives and conduct thorough research on market trends, customer behaviors, and competitor strategies.
- Develop and implement marketing strategies based on insightful analysis to achieve defined business goals.
- Review previous budget performance and draft a preliminary budget.
- Analyze marketing goals and consolidate inputs from teams to create a detailed budget proposal.
- Finalize, approve, and communicate the marketing budget to relevant departments, ensuring adjustments are made as needed.
- Coordinate with other departments for alignment and execute approved marketing strategies.
- Monitor strategy performance and adjust based on market response and performance metrics.
- Develop marketing campaign concepts aligned with business and sales goals, managing the budget and resource plan.
- Implement, monitor, and adjust marketing campaigns based on performance feedback.
- Assess and develop brand strategy and positioning, ensuring alignment with marketing and sales goals.
- Implement branding initiatives across channels and evaluate campaign effectiveness.
- Oversee the development and implementation of content and social media strategies, ensuring engagement and alignment with marketing objectives.
- Analyze current SEO performance and optimize strategies for better visibility and engagement.
- Define and execute SEM campaigns, monitoring performance and making necessary adjustments.
- Bachelor’s or Master’s degree in Marketing, Communications, Public Relations, or related field.
- Significant experience in marketing communication or a similar role, with a focus on content strategy, brand messaging, and public relations.
- Strong leadership skills and experience managing a communications team.
- Excellent written and verbal communication abilities.
- Proficient in using digital marketing tools and analytics platforms.
- Provident Fund
- Staff training and development
- คลอดบุตร
- Accommodation allowance (in other provinces)
- Fuel/transportation fees
- Per diem
- Vehicle depreciation allowance
- 5-day work week
- Social security
- Health insurance
- สหกรณ์ออมทรัพย์
- Employee's uniform
- Funeral payment support
- Annual trip or party
- Performance/results-based bonus
Company reviews about ‘Good Life Good Work Good Pay Good Community’
Credence Co., Ltdบริษัท ครีเดนซ์ จำกัด ก่อตั้งขึ้นเมื่อปี 2537 โดยมีธุรกิจหลักคือผลิตและจัดจำหน่ายสินค้า
ซึ่งดำเนินกิจการมาแล้วกว่า 30 ปี ปัจจุบันเรามุ่งมั่นที่จะเติบโต ขยายขอบเขต และก้าวเข้าสู่ธุรกิจให้บริการ
ที่ตอบโจทย์ทั้งผู้ประกอบการและโรงงานได้อย่างครบวงจร
- FOOD Product & Innovation
- HYGIENIC Product
- AGRICULTURE Product & Solution
Location43 Thai CC Tower 29th Floor, South Sathorn Road, Yannawa, Sathorn, Bangkok 10120
Contact personคุณฐานะมาศ (คุณน้ำผึ้ง)
Telephone097-035-8782 Fax 0-2675-8326
Website
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