Retail Marketing Section Manager
บริษัท ยัสปาล จำกัด (มหาชน)- Develop and implement retail marketing plans to support sales targets and enhance brand presence within stores.
- Collaborate with the Marketing Communication, Creative, and Digital Marketing teams to ensure alignment of retail marketing activities with overall brand strategies.
- Plan and execute in-store events, including new product arrivals, new presenter introductions, and live events at branches.
- Coordinate with external organizers and vendors to ensure the successful execution of events.
- Manage logistics, budgeting, and promotion of events to maximize customer engagement and attendance.
- Develop and manage in-store promotional campaigns, including free and paid advertisements.
- Work with the Creative team to develop promotional materials and ensure consistent brand messaging.
- Monitor the effectiveness of advertising efforts and adjust strategies as needed.
- Create engaging in-store experiences to enhance customer interaction with the brand.
- Collect and analyze customer feedback to improve retail marketing efforts.
- Work closely with the sales and store operations teams to ensure smooth execution of marketing activities.
- Provide support for new store openings, including marketing plans and promotional activities.
- Track and analyze the performance of retail marketing campaigns and events.
- Provide regular reports on key metrics, including foot traffic, sales, and customer engagement.
- Use data-driven insights to refine and improve retail marketing strategies.
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in retail marketing, preferably within the fashion industry.
- Proven experience in planning and executing successful in-store events and promotions.
- Strong understanding of retail marketing principles and customer engagement strategies.
- Excellent communication, interpersonal, and organizational skills.
- Ability to manage multiple projects and prioritize tasks effectively.
- Creative mindset with a strong attention to detail.
- Proficiency in marketing software and tools.
- Proficiency in English, both written and spoken.
- กองทุนสำรองเลี้ยงชีพ
- การฝึกอบรมและพัฒนาพนักงาน
- ค่ายินดีมงคลสมรส
- ทำงานสัปดาห์ละ 5 วัน
- บริการรถรับส่งพนักงาน
- ประกันสังคม
- ประกันสุขภาพ
- ประกันอุบัติเหตุ
- โบนัสประจำปี