2Reviews 5Average

Digital Marketing Manager

Landy Home (Thailand) Co., Ltd.

Marketing, Real Estate, Advertising/Public Relations

02/04/2025

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Basic Requirements

Full Time

1 - 5 Year

Bangkok (Chatuchak)

Bachelor's Degree or Higher

40,000 - 50,000 baht/month

Responsibilities

1. Market Research and Strategy Planning

- Study competitors and trends in the luxury segment of homes priced above 20 million THB.

- Develop marketing strategies to establish a memorable brand presence among affluent individuals.

- Utilize content creation and budget management to execute projects on time and within set channels.

- Collaborate with KOLs/Influencers across textual, visual, video, and other formats.

2.Communication Strategy on Online Platforms

- Plan advertising budgets and timelines on platforms such as Facebook, YouTube, Instagram, Blogs, Web boards, Line@, Google, and other emerging new media.

- Write and produce advertising content tailored to the company's target customers and advertising objectives.

- Monitor and optimize ad performance to improve effectiveness continually.

3. Agency Coordination and Performance Control

- Conduct monthly meetings with online agencies to align with KPIs and predefined strategies.

- Brief activities and share relevant information with agencies.

- Monitor and enhance monthly KPIs with online agencies.

4. Brand Image Strategy

- Regularly monitor and manage online social media comments to handle negative feedback and develop positive content based on customer needs.

- Write and/or control PR news or articles for media outlets and brand websites.

- Develop strategies to reach the target audience effectively.

5. Data Analysis for Luxury Segment Insights

- Analyze customer behavior and preferences, both online and offline, to develop effective marketing strategies.

- Summarize findings and present new development plans.

Requirements

Bachelor's degree or higher in Marketing, Communication, or related fields.
Skills in planning, strategizing marketing plans, and presenting Full Funnel strategies.
Ability in advertising, writing copy, composing articles, and communicating with target groups. Understanding the principles of online marketing and various limitations of online media.
Proficient in computer programs such as Word, Excel, PowerPoint, and email.
Able to use various marketing and public relations tools through online media platforms such as Google Webmaster, Google Analytics, Facebook, YouTube, and Line@.
Responsible for the quality of content presented to the public.
Understanding of graphics software and hosting management (e.g., FTP, control panel) would be considered a plus.
Interest and experience in the real estate business will be considered advantageous.
Ability to work under pressure and maintain a positive attitude towards work.
Able to work in production.
Capable of communicating and negotiating with agencies or suppliers effectively.
Able to work remotely occasionally.

Welfare and Benefits

Provident Fund
Staff training and development
Fuel/transportation fees
Telephone bill allowance
งานเลี้ยงสังสรรค์
ตรวจสุขภาพประจำปี
5-day work week
ประกันชีวิต
Social security
Health insurance
ปรับเงินเดือนประจำปี
มีคอมมิชชั่น ประจำเดือน, ประจำไตรมาส, ประจำปี
มีค่าตอบแทน ค่าน้ำมัน, สึกหรอ, ค่าตรวจงาน, รางวัลควบคุมงานตามเป้าหมาย
Ordination leave
ลาพักร้อน
Employee's uniform
Funeral payment support
เงินช่วยเหลือในโอกาสต่าง ๆ
Annual trip or party
Attendance bonus or other special compensation
Performance/results-based bonus

Company reviews about ‘Good Life Good Work Good Pay Good Community’

Employee reviews scoreFrom 2 Reviews

Good Life4.6

Good Work4.2

Good Pay2.8

Good Society4.2

Employee reviews

Sales<1 years, Current

5.0

Good Life5

Good Work4.5

Good Pay3

Good Society4.5

เป็นบริษัทที่มีความมั่นคง สังคมการทำงานดี สวัสดิการสอดคล้องกับการใช้ชีวิต

Good Life

Vacation Leave

Easiest to take a leave at work

Supports the development of employees' quality of life

5/5

Supports the development of vision and personal lifestyle

5/5

Working hours per day

Good Work

Challenge

5/5

Opportunity to perform important tasks

5/5

Encourages professionalism

5/5

Standard management practice

3/5

Good Pay

Salary increase

Bonus per year

Perks and benefits satisfaction

3/5

Pay level

Group of companies with average salaries

Good Society

Workplace community

5/5

Politics

Lowest

Colleagues

5/5

Supervision by superiors

3/5

18/08/2022

Read all reviews ofLandy Home (Thailand) Co., Ltd.

Landy Home (Thailand) Co., Ltd.

About Company

The number is a measure of the company's stability and it also serves as a guarantee of reliance for customers. You can rest assured that you will get "a finished home". For more information about home building companies, please kindly check the website provided by the Ministry of Commerce on www.dbd.go.th about the security information for your further service consideration.