• Understand and solve design-orientated problems.
• Clearly visualize and understand target audiences and create materials that will appeal to them.
• Translate creative thinking into imagery and copy that retains and clearly expresses the initial ideas.
• Keep creative elements under control in order to deliver them on brief, on time, and on budget, often to tight deadlines.
• Work comfortably both as part of a team and individually.
• Brief and collaborate with a wide variety of individuals, inside and outside of your own organization, including professionals, clients, and staff.
• Analytically assess marketing strategies and determine how effective they are.
• Possess adequate design skills to create logos and other visual marketing materials.
• Contributing to the brand strategies developed for client projects including ideas that demonstrate insight and innovation; solutions that engage audiences; and expressions of thinking in words or images.
• Collaborating with other communities including planners, account and project managers, artists, and third-party suppliers such as copywriters, photographers, illustrators, and animators to make all projects a creative and commercial success.
• Briefing and overseeing production while paying excellent attention to detail and to the client’s brand guidelines.
• Being capable of taking responsibility for owning, shaping, developing, and delivering creative projects.
• Contributing to successful new business.