- Develop and execute content strategies that align with business goals and engage target audiences on TikTok.
- Plan, create, and publish engaging content, including short videos, creative copy, and interactive posts.
- Manage and maintain content calendars to ensure timely content delivery.
- Monitor and analyze campaign performance using social media analytics tools to optimize strategies.
- Collaborate with influencers, negotiate transparently, and ensure content aligns with brand messaging.
- Research trends, audience behavior, and competitors to enhance content effectiveness.
- Work closely with marketing teams and external vendors to maximize content reach and impact.
- Continuously refine content based on data insights and audience engagement metrics.