Digital Marketing Officer
S P V I Public Company Limited- Develop and present yearly, quarterly, half-year, and monthly online media plans and strategies to internal and external teams.
- Plan, create, publish, and share engaging content across all social media platforms (e.g., Facebook, Instagram, LINE, YouTube, Twitter, TikTok, etc.) to:
- Build meaningful customer connections
- Increase brand awareness and followers
- Encourage user engagement with the brand
- Drive traffic and sales to the e-commerce website and physical store
- Support marketing campaigns
- Develop and execute KOL/influencer marketing strategies and creative campaigns on social media.
- Report performance on a yearly, quarterly, half-year, and monthly basis, and present findings to both internal and external teams.
- Capture, report, and analyze relevant social data/metrics to monitor and evaluate the company’s social media presence and performance.
- Manage high volumes of daily social media posts, and communicate with followers, responding to queries via post comments in a timely manner.
- Collaborate closely with graphic designers, content creators, video editors, product managers, and the sales team.
- Receive briefs from internal and external teams (in English meetings), develop a media plan to meet objectives, present the plan, execute, and report results with key learnings and next steps.
- Optimize social media platforms to:
- Boost content visibility and customer engagement
- Increase traffic and sales on e-commerce platforms and in-store
- Stay updated with the latest social media best practices and technologies.
- Perform any ad-hoc tasks as requested.
- Bachelor’s degree in Communications, Marketing, Advertising, or a related field.
- 3-5 years of experience managing social media platforms (Facebook, Instagram, LINE, YouTube, Twitter, TikTok, etc.).
- Experience in an agency, brand, or marketing environment. Experience in Biddable or Performance teams is a significant advantage.
- Strong knowledge of social media best practices and ads optimization (Facebook, Instagram, LINE, etc.).
- Excellent time management and attention to detail.
- Experience with Facebook Ads Manager and social media management tools (e.g., Facebook Creator Studio, LINE Official Account Manager, etc.).
- Familiarity with social analytics tools (e.g., Google Analytics, Socialbakers, Facebook Insights) is a plus.
- Ability to work well under pressure.
- Understanding of the online customer journey and online to offline journey.
- Proficiency in Excel.
- Good command of English.
- Knowledge of campaign tracking and measurement tools, such as UTM and Bitly.
- กองทุนซื้อบ้าน
- Provident Fund
- การตรวจสุขภาพประจำปี
- Staff training and development
- ค่าคอมมิชชั่น
- ค่าตอบแทนพิเศษ
- Overtime
- Marriage gift
- ประกันชีวิต
- Social security
- Health insurance
- Accident Insurance
- Flexible working hours
- Ordination leave
- ลาเพื่อสมรส/ ลาเพื่อติดต่อราชการ/ ลาบวช/ ลาเพื่อจัดงานศพ ฯลฯ
- วันหยุดพักผ่อนประจำปี (ทุกระดับ)
- Employee's uniform
- เงินกู้
- เงินช่วยเหลือกรณีเกิดภัยพิบัติ
- Funeral payment support
- Annual trip or party
- Attendance bonus or other special compensation