1.Over 10 years of experience in branding and marketing for industrial sectors, covering advertising, digital marketing, social media, content, PR, and events, with a focus on promoting architectural and industrial paints.
2.Bachelor's degree or higher in Marketing, Business Administration, Communications, or a related field.
3.Proven experience in strategic brand management and communication for technical or B2B industries, with an ability to enhance brand visibility in both domestic and international markets.
4.Strong leadership and interpersonal skills, capable of influencing and guiding teams towards delivering significant organizational change. Demonstrated success in coaching high-performance teams and building collaborative environments that drive results.
5.Deep knowledge of brand building and management, especially in sectors like construction materials or industrial products, with proficiency in:
- Marketing communications
- Corporate communications strategies
- Public relations and media relations (including industry influencers)
- Digital and social media management
- CSR/ESG initiatives focused on sustainability, aligning with the company's environmental and social responsibilities.
6.Ability to troubleshoot marketing challenges, foster healthy teams, and deliver tangible business outcomes through effective marketing strategies.