1. Collaborate closely with sales team members to understand client needs, objectives, and brand identity.
2. Conduct thorough assessments of client spaces to identify opportunities for integrating scent branding into the customer journey.
3. Develop innovative scent branding strategies tailored to each client's unique goals and target audience.
4. Create compelling presentations and proposals outlining proposed scent journeys and their anticipated impact on customer perceptions and behavior.
5. Work closely with internal teams, including scent designers and marketing professionals, to bring proposed scent journeys to life.
6. Provide ongoing support and guidance to clients throughout the implementation process, ensuring seamless integration of scent branding with existing customer touchpoints.
7. Monitor and analyze the performance of scent branding initiatives, making adjustments as needed to optimize effectiveness and ROI.
8. Stay informed about emerging trends and best practices in scent branding and sensory marketing to continuously enhance our service offerings.