Marketing and Branding (Customer Management Strategy) - CPAC
The Siam Cement Public Co.,Ltd. (SCG)Yesterday
Full Time
0 - 7 Year
Bangkok and its Vicinity
Bachelor's Degree
Negotiable
- Customer classification
- Customer engagement monitoring and strategy
- Implementation in CRM platforms
- Collaborate with Distribution & Retail, Marketing, Marcom Team
- Customer strategy and engagement strategy formulation
- Customer activity & loyalty program for B2B & B2C
- Customer engagement management (Retention monitoring, Presale transactions and feedback analysis from VOC collaborating with other teams to shape better customer experience and Reward network management)
- Redesign proCEMs and design convenience system with customer data management and partner’s team
- Bachelor's degree or higher in Marketing, Business, Economics, Finance, and digital marketing and related fields (Achieved a minimum GPA of 2.70 for Undergraduate and 3.30 for Post-graduate studies)
- Good communication in both spoken and written English (required TOEIC at least 550)
- 0-7 years of experience in B2C business, retail business, B2B2C marketing, business strategy field, marketing strategy and execution field.
- Proficiency in business and data analytics tools such as Excel, with the ability to analyze complex datasets and derive actionable insights.
- Proficiency in analyzing statistical data includes the ability to convert qualitative data (non-numerical, descriptive data) into quantitative data (numerical data)
- Having marketing knowledge and able to understand customers pain & gain, analyze business gap, initiate strategy, create marketing content and campaign
- Able to integrate customer data, understand customer behavior through primary and secondary data and able to see business gaps to finally create B2B, B2B2C & B2C campaigns
- Dental insurance (สิทธิการเบิกค่าทันตกรรม)
- Free shuttle bus
- Medical insurance
- Staff training and development
- ค่าใช้จ่ายในการเดินทาง
- 5-day work week
- ทุนการศึกษา
- บริการรถรับส่งพนักงาน
- Social security
- Accident Insurance
- Performance/results-based bonus
- Annual bonus
Company reviews about ‘Good Life Good Work Good Pay Good Community’
The Siam Cement Public Co.,Ltd. (SCG)“Passion for Better”
SCG, a leading conglomerate in ASEAN and entering its 111th year of stable growth, recognizes the importance of responsible business practices. It is elevating its operations by integrating sustainable development strategies in line with the United Nations’ Sustainable Development Goals (SDGs) through the “ESG 4 Plus” approach, emphasizing Net Zero – Go Green – Reduce Inequality – Enhance Collaboration Plus Trust through Transparency.
SCG, a leading conglomerate in ASEAN and entering its 111th year of stable growth, recognizes the importance of responsible business practices. It is elevating its operations by integrating sustainable development strategies in line with the United Nations’ Sustainable Development Goals (SDGs) through the “ESG 4 Plus” approach, emphasizing Net Zero – Go Green – Reduce Inequality – Enhance Collaboration Plus Trust through Transparency.
SCG is committed to achieving Net Zero greenhouse gas emissions (Scope 1 and 2) by 2050. Each business unit, including SCG Cement and Green Solutions, SCG Smart Living, SCG Decor (SCGD), SCG Distribution and Retail Business, SCGP, SCG Chemicals (SCGC), and SCG Cleanergy, along with other investment ventures, is increasing the use of low-carbon energy and strategically implementing this approach to facilitate the transition to a Net Zero Society. Leveraging innovations and collaborations with Open Innovation and utilizing expertise from business operations, SCG aims to develop low-carbon solutions (Decarbonization) to meet the demands of the ASEAN market and the world
Location1 Siam Cement Road, Bangsue, Bangsue, Bangkok 10800
Contact personSCG Recruitment Center
Telephone0-2586-4444 Ext. 6065
Website
