Strategic Planning Manager
oRo (Thailand) Co., Ltd.Today
Full Time
5 - 7 Year
Bangkok
Bachelor's Degree or Higher
Depend on qualifications and experience
- Understanding of client business goals and marketing objectives
- Running quantitative research groups; using a variety of market research data to monitor cultural and social trends and their impact on consumers’ attitudes, behaviors and perceptions
- Crafting briefs including target market analysis, personas, customer journeys, actionable consumer insights and key messaging recommendations to establish a winning strategy plan
- Creating Business solution strategy, Branding communication strategy, Political communication plan, Digital Marketing plan, then presenting to the clients for an approval
- Presenting the strategy plan to the team including Creative team, Designer team, Sales team with clearly defined brief
- Be a leader for internal meeting to ensure the entire campaign aligns with the strategy plan
- Managing, educating team members to build a strong planning team.
- Bachelor or master’s degree in Marketing, Mass Communication, or related field
- Minimum 5+year experience in Strategic Planner leadership role, Marketing Communication, Branding communication or related field in agency or corporate setting
- Fluent in speaking, reading and writing in English
- Excellent research and analytical thinking skills
- Experience managing a team
- Experience in advertising agency, marketing agency, digital media agency is advantage
- Strategic thinking, analytical thinking and excellent in communication skill
- Annual leave 8 days (Able to take annual leave 8 days per year once complete 1 year of working)
- Barista bar (9 a.m.-3 p.m.)
- Company Trip (depends on company performance)
- Training/Education
- Transportation Fee Actual fee, but not over 3,000 THB
- Staff training and development
- Overtime
- Work from home
- 5-day work week
- Social security
- Health insurance
- Flexible working hours
- Annual trip or party
- Performance/results-based bonus
- Annual bonus
oRo (Thailand) Co., Ltd.
About oRo Thailand: https://www.oro.com/en/
oRo is a company involved in various marketing communications that connect products and services with consumers. oRo has supported the marketing of various companies by utilizing a wide range of services including advertising, PR, branding, and CRM. We will design the "next step" for your company's marketing and promote new initiatives.
Our Services:
- SNS Content & Campaign Development
- Digital Strategic & Channel Planning / Operating
- Channel Analytics & Optimization
- User Experience Design
- Data Driven CRM
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